Philippine CPaaS leader and global messaging solutions provider extend successful collaboration

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m360, the leading Communications Platform as a Service (CPaaS) provider in the Philippines and a subsidiary of Brave Connective Holdings Inc., and GMS, a global provider of messaging solutions, have announced the renewal of their strategic partnership for A2P (application-to-person) monetization. The two companies first joined forces in 2022 to drive innovation and growth in the fast-evolving business messaging space.

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The two companies sealed an understanding, reaffirming their commitment to delivering cutting-edge solutions that empower enterprises to engage customers effectively through personalized, secure messaging. The Memorandum of Understanding (MOU) was signed at the Intercontinental Hotel in London, UK, by Nikko Acosta, Chairman of the Board of m360, and Iuri Makarenko, Executive Chairman of GMS. Present at the signing were top executives from m360, Brave Connective Holdings Inc., and GMS, including Charles Upchurch, CEO of GMS, and Ramon Hirang, President & CEO of m360.

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Ramon Hirang, President & CEO of m360, expressed his enthusiasm about the partnership renewal: "Our collaboration with GMS has been instrumental in enabling us to provide our clients with world-class messaging solutions. By combining our local expertise with GMS's global reach and advanced platforms, we are uniquely positioned to help businesses in the Philippines harness the full potential of A2P messaging. We are excited to continue this journey together and drive even greater success for our clients."

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Hermi Hizon, COO of m360, added: "This renewed partnership with GMS underscores our commitment to delivering innovative, reliable, and secure messaging solutions that meet the evolving needs of our customers. Together, we have already achieved significant milestones in the A2P monetization space, and we look forward to pushing the boundaries even further. This collaboration will enable us to stay at the forefront of the industry and provide unparalleled value to our clients."

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As a subsidiary of Brave Connective Holdings Inc., a group of companies focused on delivering innovative solutions in the fields of telecommunications, technology, and media, m360 is well-positioned to leverage the group's expertise and resources to drive further growth and success in the CPaaS industry.

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The m360-GMS partnership has already yielded impressive results, empowering leading brands across various industries to enhance customer engagement, drive conversions, and boost revenues through intelligent messaging solutions. With the renewed partnership, the two companies are poised to set new benchmarks in A2P monetization while continuing to prioritize security, reliability, and innovation.

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As the demand for smarter, more personalized business messaging continues to surge, the m360-GMS partnership is well-positioned to lead the charge in shaping the future of CPaaS in the Philippines and beyond.

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